PAGCOR CEO Honored for Leadership in Responsible Advertising

The Ad Standards Council (ASC) has recognized the impressive impact of Alejandro H. Tengco, who serves as the Chairman and CEO of the Philippine Amusement and Gaming Corporation (PAGCOR). Tengco has played a key role in promoting responsible advertising in the gaming world. His forward-thinking attitude toward ethical standards has helped lift PAGCOR to a leading position, like a lighthouse guiding the rest of the industry.

Recognition by Ad Standards Council

This acknowledgment happened during the ASC’s event called ‘Patas na Patalastas’ (which means fair advertising), held in Makati City. The award puts a spotlight on Tengco’s efforts to improve honesty and fairness in gambling advertisements. As a result of his leadership, PAGCOR has developed rules and policies that make ethical advertising a top priority, raising the bar for everyone else in the industry.

Impact and Initiatives

Tengco’s clear vision has been like planting seeds of positive change throughout PAGCOR’s advertising landscape. He has ensured that all ads meet ethical standards and has led projects such as:

• Working closely with regulatory groups and advertising councils to maintain high standards of honesty in advertising.
• Setting up strong rules to stop misleading ads, especially those aimed at people who might be easily influenced or misled.

These efforts have turned PAGCOR into a standard-setter—a role model for responsible advertising in gaming. Their guiding principle is that all promotions should follow the highest ethical rules.

To further enhance regulatory efforts, PAGCOR has implemented comprehensive guidelines for licensed gambling sites, ensuring they meet high standards for safety. Detailed insights on how to verify licensed gambling sites can be found in the guide on licensed gambling sites.

In addition, PAGCOR’s actions align with global efforts to address organized crime and regulatory challenges in Southeast Asia. This involves enhancing measures to combat syndicates, as discussed in the article on cracking down on East Asian organized crime.

By setting stringent advertising standards, PAGCOR also contributes to nurturing a safer gambling environment in the Philippines. The importance of such responsible gambling tools is emphasized in the responsible gambling tools guide.

Additionally, PAGCOR’s endeavors have placed them in line with other international regulatory bodies striving for transparency and fairness, something explored in the comprehensive discussions about PAGCOR’s limited enforcement powers.

Conclusion

The recent praise from the ASC is more than just an award; it’s a reminder of how important truthful leadership is in the gaming sector.

Tengco’s actions show a dedication not only to following the law, but also to sticking to a strong sense of right and wrong.

This approach inspires other groups in the industry to follow his lead. As PAGCOR continues to steer the industry toward honest advertising, it creates a clearer, more responsible future for gaming in the Philippines.